Implementation BlueprintExecution layer

Adalysis Managed PPC Retainer (5-7 days)

This blueprint outlines a 5-7 day sprint to productize Adalysis into a managed PPC retainer for agencies, covering setup, audit configuration, and service packaging. Time: 5-7 days.

By InnovaAI ResearchPublished Updated

PPC Tools

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Blueprint

Adalysis Managed PPC Retainer (5-7 days)

This blueprint outlines a 5-7 day sprint to productize Adalysis into a managed PPC retainer for agencies, covering setup, audit configuration, and service packaging.

Prerequisites
  • Active Adalysis account with a paid plan (Monthly at $149/mo or Six Month at $134/mo)
  • Client Google Ads and Microsoft Ads accounts with API access granted
  • Defined client goals and KPIs for campaign performance
  • Access to Adalysis onboarding session (1 for Monthly, 2 for Six Month plan)
  • Internal team member assigned as Adalysis administrator
Execution Timeline
  • 1.Create Adalysis account and connect client Google Ads and Microsoft Ads accounts via API
  • 2.Verify all client account permissions are granted for full monitoring and automation
  • 3.Schedule onboarding session with Adalysis support (email response within 12 hours for Monthly plan)
  • 1.Run the 100+ prebuilt audit checks on client accounts to identify issues
  • 2.Set up 24/7 performance monitoring with root cause analysis alerts
  • 3.Configure alert thresholds for key metrics like spend, conversions, and quality score
  • 1.Configure smart bid and budget automation rules based on client goals
  • 2.Set up negative keyword lists and ad rotation preferences in Adalysis
  • 3.Enable budget management tools that adjust spend based on forecasts
  • 1.Use bulk campaign builder to scale ad groups and keywords for client campaigns
  • 2.Create custom report templates from the 50+ available templates for client reporting
  • 3.Set up automated report delivery to client stakeholders
  • 1.Define managed PPC service package including audit reporting, monitoring, and budget management
  • 2.Document service level agreements (SLAs) for response times and optimization frequency
  • 3.Train team on Adalysis dashboard and reporting features for ongoing management
  • 1.Review initial audit findings and create action plan for client approval
  • 2.Implement recommended optimizations from audit checks
  • 3.Set up weekly performance review cadence using Adalysis reports
  • 1.Finalize client-facing report templates and branding (note: white-label not documented)
  • 2.Conduct handoff to delivery team with standard operating procedures
  • 3.Launch retainer with first monthly audit and optimization cycle
$149 to $268 per month for Adalysis subscription (Monthly or Six Month plan), plus setup time5-7 days
ROI Logic

With a $149/mo Adalysis subscription, an agency can manage unlimited Google Ads accounts and users, enabling a retainer priced at $730/mo (as in the productized offer) to yield over $580/mo gross margin per client. Automating audits and bid adjustments reduces manual hours, allowing the agency to scale client count without proportional headcount growth.

Deliverables
  • Configured Adalysis account with client accounts connected via API
  • Automated audit workflow with 100+ prebuilt checks and 24/7 monitoring alerts
  • Custom report templates from 50+ options for client reporting
  • Managed PPC service package definition with SLAs and pricing
  • Standard operating procedures for ongoing optimization using Adalysis
Definition of Done

Client accounts are fully connected, audits and alerts are live, automation rules are active, and the retainer service is packaged and ready for client launch.

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