Implementation BlueprintExecution layer

Admetrics Managed Analytics Retainer (5-7 days)

This blueprint helps agencies launch a managed analytics retainer around Admetrics, delivering real-time profit attribution and budget optimization to DTC e-commerce clients. It covers setup, packaging, and ongoing optimization using Admetrics' actual features. Time: 5-7 days.

By InnovaAI ResearchPublished Updated

Attribution Analytics

How do you implement it?

Blueprint

Admetrics Managed Analytics Retainer (5-7 days)

This blueprint helps agencies launch a managed analytics retainer around Admetrics, delivering real-time profit attribution and budget optimization to DTC e-commerce clients. It covers setup, packaging, and ongoing optimization using Admetrics' actual features.

Prerequisites
  • Admetrics account with Growth or Business plan
  • Client Shopify store with admin access
  • Access to client's Meta, Google, and TikTok ad accounts
  • Defined service pricing and contract template
  • Basic understanding of profit attribution and ROAS metrics
Execution Timeline
  • 1.Create Admetrics workspace and complete guided onboarding
  • 2.Connect client's Shopify store and ad platform integrations (Meta, Google, TikTok)
  • 3.Verify data flow and initial metric accuracy
  • 1.Configure server-to-server data pushback for enriched conversion data
  • 2.Set up conversion tracking via own subdomain (1st party domain) if on Business plan
  • 3.Validate real-time profit attribution and dashboard metrics
  • 1.Build custom dashboard with 150+ KPIs focusing on profit, ROAS, CAC, and CLV
  • 2.Set up multi-shop support if client has multiple stores
  • 3.Configure advanced tracking and 0-party data feeds
  • 1.Run Bayesian experimentation setup for creative testing
  • 2.Configure AI-based marketing mix modeling for budget allocation
  • 3.Review attribution windows and adjust based on client's sales cycle
  • 1.Create monthly performance report template with channel-level ROAS and budget recommendations
  • 2.Set up Slack support for client communication (Business plan feature)
  • 3.Conduct training session for client on dashboard usage
  • 1.Finalize service packaging and pricing for managed analytics retainer
  • 2.Document standard operating procedures for ongoing optimization
  • 3.Prepare onboarding checklist for future clients
  • 1.Launch pilot client and monitor data accuracy for one week
  • 2.Gather feedback and refine dashboard and reporting
  • 3.Finalize retainer agreement and schedule monthly reviews
$399-$899 per month per client (Admetrics subscription) plus setup effort5-7 days
ROI Logic

With Admetrics Growth at $399/mo and Business at $899/mo, agencies can charge a $2,000/mo retainer per client, yielding a gross margin of $1,101-$1,601 per client monthly. Additional spend overage fees (1.5% or 1%) are passed through to the client, protecting agency margin.

Deliverables
  • Admetrics workspace configured with client integrations
  • Custom profit attribution dashboard with 150+ KPIs
  • Server-to-server pushback setup documentation
  • Monthly performance report template with budget recommendations
  • Standard operating procedures for ongoing optimization
Definition of Done

Client's Admetrics dashboard is live with accurate real-time profit attribution, and the agency has a signed retainer agreement for ongoing management.

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