Implementation BlueprintExecution layer

Brandblast Social Media Retainer (5-7 days)

A 5-7 day sprint to onboard a client onto Brandblast, generate their first month of AI-powered social content, and set up auto-publishing, creating a recurring monthly retainer with minimal ongoing effort. Time: 5-7 days.

By InnovaAI ResearchPublished

How do you implement it?

Blueprint

Brandblast Social Media Retainer (5-7 days)

A 5-7 day sprint to onboard a client onto Brandblast, generate their first month of AI-powered social content, and set up auto-publishing, creating a recurring monthly retainer with minimal ongoing effort.

Prerequisites
  • Active Brandblast account on Growth plan or higher (to support multiple brands and brand voice training)
  • Client's social media account access (Facebook, Instagram, Google Business) and login credentials
  • Client's brand assets: logo, color palette, brand voice guidelines, and website URL
  • HighLevel sub-account set up with rebilling enabled for white-label resale
  • Signed service agreement outlining content approval workflow and revision limits
Execution Timeline
  • 1.Create a new brand workspace in Brandblast for the client using their website URL and uploaded brand documents
  • 2.Train Brandblast AI on client brand voice by submitting brand guidelines and reviewing initial sample outputs
  • 3.Connect client's social accounts (Facebook, Instagram, Google Business) to Brandblast via native HighLevel Social Planner integration
  • 1.Generate first batch of 20 social media posts using Brandblast's AI content tools, selecting post types (image, carousel, video) and scheduling dates
  • 2.Review generated posts for brand voice consistency and edit as needed using Brandblast's content editor
  • 3.Create 5 ad creatives (static and video) using Brandblast's AI UGC avatar feature for future ad campaigns
  • 1.Set up auto-publish schedule in Brandblast's calendar view, distributing posts across the month with optimal posting times
  • 2.Configure client approval workflow: send preview link for client to review and approve the month's content calendar
  • 3.Incorporate client feedback and make final adjustments to posts and ad creatives
  • 1.Finalize and lock the content calendar in Brandblast, ensuring all posts are scheduled and auto-publish is enabled
  • 2.Generate monthly analytics report using Brandblast's basic analytics dashboard (engagement, reach, clicks)
  • 3.Document the client's brand voice settings and content preferences for future months
  • 1.Deliver the first month's content calendar and analytics report to the client via a branded PDF
  • 2.Set up recurring monthly generation in Brandblast: schedule next month's content generation to run automatically
  • 3.Hand off ongoing management to agency delivery team with a 2-hour monthly maintenance checklist
$123/month (Brandblast Growth plan) allocated across up to 5 clients, plus $39/month Starter plan for smaller clients5-7 days
ROI Logic

At $460/month per client (Brandblast Local Social Starter offer), the agency's gross margin exceeds 73% after the $123/month Growth plan cost is spread across 5 clients ($24.60/client). Ongoing monthly effort is only 2 hours, yielding an effective hourly rate of over $200.

Deliverables
  • Branded Brandblast workspace configured with client's brand voice, logo, and colors
  • 30-day social media content calendar with 20 AI-generated posts scheduled and auto-publishing enabled
  • 5 AI-generated ad creatives (static and video) ready for campaign launch
  • Monthly analytics report showing post performance (engagement, reach, clicks)
  • Client onboarding document with brand voice settings and recurring maintenance checklist
Definition of Done

Client's Brandblast workspace is live, first month of content is auto-publishing, and the agency has a documented 2-hour monthly maintenance process for ongoing retainer delivery.