Localized Avatar Video Retainer (10-14 days)
A productized offer that turns a client's existing scripts, decks, and PDFs into a governed library of avatar-led explainer videos in multiple languages, with brand styling and a human review gate before anything ships. Time: 10-14 days.
By InnovaAI ResearchPublished
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Localized Avatar Video Retainer (10-14 days)
A productized offer that turns a client's existing scripts, decks, and PDFs into a governed library of avatar-led explainer videos in multiple languages, with brand styling and a human review gate before anything ships.
- Client supplies source scripts, slide decks, or PDFs plus approved brand kit (logo, colors, fonts, lower-third rules)
- Named client approver for script and on-screen copy, with a 48-hour review turnaround commitment
- Signed consent and likeness release for any real employee whose face or voice is cloned
- Agreed language list and a glossary of product terms that must not be translated
- Access to the chosen platform workspace and a shared asset folder for exports
- 1.Inventory client source material and rank by reuse value
- 2.Confirm target languages, audience, and distribution channels
- 3.Document the client's existing brand and compliance rules for video
- 1.Build the brand kit inside the chosen platform (colors, fonts, logo placement)
- 2.Select or record avatar and voice options, capturing consent where a real person is cloned
- 3.Draft a reusable script template with hook, body, and call-to-action blocks
- 1.Rewrite the first two scripts for spoken delivery rather than reading
- 2.Flag claims that need legal or client sign-off before recording
- 3.Lock the glossary of terms that must survive translation unchanged
- 1.Render a single pilot video end to end as the visual reference
- 2.Test caption styling and safe-zone margins for social crops
- 3.Send the pilot to the client approver with a written feedback form
- 1.Incorporate pilot feedback and freeze the template
- 2.Set up the batch production queue for the remaining scripts
- 3.Define the human review checkpoint before any export leaves the agency
- 1.Produce the English master versions of the full first batch
- 2.Run a pronunciation pass on product names and acronyms
- 3.Log any avatar or voice artifacts that need a re-render
- 1.Generate localized versions from the approved masters
- 2.Spot-check lip-sync and subtitle timing in each language
- 3.Route flagged segments back for a second pass
- 1.Assemble the delivery package with naming conventions and version numbers
- 2.Write a one-page update procedure so the client can request revisions
- 3.Prepare a cost-per-finished-minute summary for the client
- 1.Run the client walkthrough of the library and revision workflow
- 2.Hand over credentials and document who owns the platform seat
- 3.Agree the monthly refresh cadence and volume cap
- 1.Publish the final library to the client's distribution channels
- 2.Archive source files and prompts for future reuse
- 3.Close out with a written summary of time saved versus a filmed shoot
A filmed explainer with a crew, talent, and studio typically runs $5,000 to $15,000 per finished minute, while an avatar-led render collapses that to a script, a review pass, and a platform seat. Agencies price the retainer on the governance layer (scripting, brand styling, consent, review gates, localization QA) rather than the render itself, which is why the margin holds even as per-minute generation costs fall. The recurring refresh cadence converts a one-off production job into predictable monthly revenue.
- Brand kit and locked video template inside the chosen platform
- Pilot video plus a written client feedback record
- Localized video library with versioned file naming
- Revision and refresh procedure document
- Cost-per-finished-minute comparison against a filmed baseline
The client has approved every video in the agreed language list, the revision procedure is signed off, and the library is published to the client's channels with source files archived.