Implementation BlueprintExecution layer

Maverank AI Visibility Retainer Launch (7-10 days)

A productized retainer that scores each client site out of 100 on Maverank's 36-check AI search readiness framework and reports brand mentions across ChatGPT, Claude, Gemini, and Google AI under the agency's own logo. Time: 7-10 days.

By InnovaAI ResearchPublished Updated

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Blueprint

Maverank AI Visibility Retainer Launch (7-10 days)

A productized retainer that scores each client site out of 100 on Maverank's 36-check AI search readiness framework and reports brand mentions across ChatGPT, Claude, Gemini, and Google AI under the agency's own logo.

Prerequisites
  • Maverank account on a tier with white-label and scheduled reporting (Studio at $149/mo or Agency at $399/mo)
  • Client website URL plus written permission to run crawler and rendering checks against it
  • A shortlist of 15 to 50 brand-relevant prompts per client, drafted from real buyer questions rather than generic keywords
  • Agency logo, brand colors, and a report template slot for the white-label PDF
  • A named delivery owner who can action the prioritized fix list between reporting cycles
Execution Timeline
  • 1.Create the Maverank workspace and connect the first client website URL to trigger the 36-check AI search readiness audit
  • 2.Run the same URL through the free check first to validate the scoring output before upgrading the plan
  • 3.Record the baseline AI readiness score out of 100 in the client folder
  • 1.Add 15 tracked prompts for the client brand on the Starter tier, or 50 on Solo if the client needs broader coverage
  • 2.Confirm mention tracking is live across ChatGPT, Claude, Gemini, and Google AI
  • 3.Set daily refresh so the mention snapshot is current before the first client call
  • 1.Walk the 36-check fix list and group findings into crawler access, rendering, discoverability, entity structure, and citation readiness
  • 2.Flag the checks the client's dev or content team can close inside one sprint
  • 3.Pull the competitor benchmark from the public leaderboard to show relative standing
  • 1.Configure the white-label report template with agency logo and colors
  • 2.Schedule the recurring report so the client receives it without a manual send each cycle
  • 3.Test-render one PDF and check that the AI readiness score and mention data both appear
  • 1.Draft the top 10 prioritized fixes with owner and effort estimate for each
  • 2.Map each fix to the specific check it closes so the client sees cause and effect
  • 3.Set the retainer scope: audit refresh cadence, mention tracking volume, and report schedule
  • 1.Deliver the first white-label PDF in a 30-minute walkthrough call
  • 2.Show the mention snapshot per platform so the client sees where they are absent
  • 3.Agree the next 30 days of fixes and who owns each one
  • 1.Re-run the audit after the first batch of fixes to capture score movement
  • 2.Log the delta between baseline and current score for the next report
  • 3.Add the second client project if the plan supports multi-project work (3 on Solo, 10 on Studio)
  • 1.Build the internal SOP for onboarding a new client into Maverank in under a day
  • 2.Template the prompt list so new clients start from a proven set rather than a blank page
  • 3.Decide which tier each new retainer client lands on based on prompt and project volume
  • 1.Review seat allocation across the delivery team (2 seats on Solo, 5 on Studio)
  • 2.Confirm the scheduled report is firing on the agreed cadence for every active client
  • 3.Check that no client project is sitting on a stale audit older than the retainer cycle
  • 1.Present the retainer as a standalone line item with its own price, separate from traditional SEO work
  • 2.Document the margin per client against the plan cost
  • 3.Set the trigger for when a client graduates from Starter to Solo or Studio based on tracked prompt growth
$29/mo (Starter) to $399/mo (Agency) in vendor cost, plus 6h of setup labor per client; a one-time local audit offer can be priced at $7007-10 days
ROI Logic

A single client on the Starter tier costs $29/mo while the one-time local audit offer is priced at $700 for 6h of setup, so the first client covers the tool cost many times over. Moving to Studio at $149/mo supports 10 projects and 5 seats, which spreads the vendor cost across a full retainer book and keeps per-client tool spend in the low double digits. The margin holds as long as the retainer price reflects the fix work and reporting cadence, not just the audit output.

Deliverables
  • White-label PDF report with the client's AI readiness score out of 100 and the prioritized 36-check fix list
  • Mention tracking snapshot showing brand presence across ChatGPT, Claude, Gemini, and Google AI
  • Competitor benchmark pulled from the public leaderboard
  • Top 10 fix list with owner, effort, and the specific check each fix closes
  • Internal onboarding SOP and reusable prompt template for new retainer clients
Definition of Done

Every active retainer client has a scheduled white-label report firing on cadence, a current AI readiness score, and a mention snapshot across all four AI platforms.