Autocalls Minute Margin Threshold

Autocalls bills on included minutes, so agency margin depends on matching each client's call volume to the right plan tier before quoting a retainer. Starter at $34/mo carries 120 minutes, Pro at $129/mo carries 700, and Agency at $249/mo carries 1,700 with unlimited assistants. A dental clinic fielding 50 inbound calls a month at roughly three minutes each sits near 150 minutes, which already overruns Starter and pushes per-minute overage onto the agency. Price the retainer against the tier that absorbs peak volume, not average volume. The Agency Whitelabel plan at $419/mo with 1,000 concurrent calls suits agencies stacking several clients under one account. Run a two-week call log per client before signing, then set the retainer floor at the tier cost plus setup hours. Clients below the 50-call threshold rarely justify the build effort.