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Client Lounge White-Label Threshold

Client Lounge's pricing creates a clear threshold for agencies reselling portals as part of retainers. The Essential plan at $16/month (annual) includes unlimited portals, clients, and users, but leaves a Client-Lounge.com footer logo, which undermines white-label positioning for premium clients. The Professional plan at $32/month (annual) adds a custom domain and full white-label, making it the minimum viable tier for agencies charging clients for branded portals. For example, an agency packaging a $320/month starter portal for local service businesses should budget the Professional plan cost into the offer, ensuring the client sees only the agency's brand. The threshold matters because agencies often underprice the Essential plan, then face upgrade friction when clients demand full branding. By setting the Professional plan as the default for any client-facing portal, agencies protect margins and avoid renegotiation mid-retainer.

By InnovaAI ResearchPublished Updated

What is Client Lounge White-Label Threshold?

Essential plan → Professional plan → full white-label

White-label intensity: Essential (logo) → Professional (full brand) → Agency margin

Client Lounge's pricing creates a clear threshold for agencies reselling portals as part of retainers. The Essential plan at $16/month (annual) includes unlimited portals, clients, and users, but leaves a Client-Lounge.com footer logo, which undermines white-label positioning for premium clients. The Professional plan at $32/month (annual) adds a custom domain and full white-label, making it the minimum viable tier for agencies charging clients for branded portals. For example, an agency packaging a $320/month starter portal for local service businesses should budget the Professional plan cost into the offer, ensuring the client sees only the agency's brand. The threshold matters because agencies often underprice the Essential plan, then face upgrade friction when clients demand full branding. By setting the Professional plan as the default for any client-facing portal, agencies protect margins and avoid renegotiation mid-retainer.

client-portal