Datastory White-Label Margin Threshold

Datastory's Professional plan costs $15/user/month and removes Datastory branding, which is the moment an agency can resell charts as its own reporting layer. The threshold is simple: below roughly five interactive charts per client per month, the $15 seat plus setup time eats the retainer. Above that, the same seat carries unlimited visualizations and 1000 monthly AI credits, so each extra chart costs the agency nothing but review time. A practical test: take a client paying $330/mo for the Datastory Local Data Starter offer (8h setup, 2h/mo). If their monthly deliverable needs six or more charts, the Professional seat is comfortably covered. If it needs two, the Starter plan's 10 visualizations and 100 AI credits handle it at $0, and the agency keeps the margin. Run this check before quoting any data retainer.