Privy Attribution Retainer Ladder

Privy prices on two separate meters: $24 monthly for popups and displays up to 10,000 page views, and $30 monthly for email covering 0 to 1,500 mailable contacts with unlimited sends. That split is the framework. An agency should sell the popup tier first because page-view pricing is predictable for the client and cheap to run, then move the account up the ladder as captured contacts cross the mailable threshold and revenue attribution reporting starts showing dollars against flows. A Shopify client on the $24 display plan who captures 1,400 contacts in a quarter is the natural upgrade conversation, not a cold pitch. Each rung carries a different deliverable: popup build, welcome flow, segmentation, SMS. Quote the retainer against attributed revenue, not send volume, since Privy reports displays, campaigns, and flows in plain dollars. Clients see Privy branding in popups and dashboards, so price the managed service, never a white-label promise.