Clip Approval Gate (QA)

Clip Approval Gate (QA)

1. 01

   Freeze the client's brand voice rules into a one-page caption and pacing sheet before any clip batch runs

   Capture banned phrases, approved hooks, on-screen text limits, and pacing preferences. Every reviewer scores against this sheet, not personal taste.

2. 02

   Run the auto-clip pass and cap the first batch at 10 clips per source video

   Tools such as OpusClip and Klap will surface dozens of candidates; a capped batch keeps review time under 45 minutes and forces selection discipline.

3. 03

   Score each clip on hook strength, caption accuracy, and brand fit using a 1 to 5 scale

   Any clip scoring below 3 on brand fit is rejected regardless of engagement potential. Log the score so patterns surface across batches.

4. 04

   Verify word-level caption accuracy against the transcript, including names, numbers, and product terms

   Auto-captioning across 100+ languages still mishears jargon. A 30-second spot check per clip catches the errors clients notice first.

5. 05

   Check vertical reframing for cut-off faces, cropped logos, and dead space

   Auto-reframe in Vizard and Spikes handles most cases, but speaker movement mid-clip can push a subject out of frame.

6. 06

   Confirm at least two clips per batch carry a distinct narrative angle rather than a repeated talking point

   Homogenized feeds erode client differentiation. If the batch reads as one idea cut five ways, send it back for a second pass.

7. 07

   Route the approved set to the client with a single consolidated review link and a 48-hour response window

   Bundling approvals into one touchpoint prevents revision sprawl and keeps delivery on a predictable weekly rhythm.