Multi-Client Content Approval Workflow (Delivery)

Multi-Client Content Approval Workflow (Delivery)

1. 01

   Define the approval chain per client before scheduling any content

   Map who reviews drafts, who gives final sign-off, and whether the client requires a second internal approver. Document this in the platform's permission settings so routing matches the client's actual hierarchy.

2. 02

   Set up client-specific content calendars with clear due dates

   Use the calendar view to assign each post a draft deadline and a final approval deadline, leaving at least 48 hours for client review. This prevents last-minute rushes that force unvetted content live.

3. 03

   Draft posts with platform-specific formatting and compliance notes

   Include character limits, hashtag sets, and link handling for each network. Flag any regulated-industry content (finance, health) for extra legal review before it reaches the client.

4. 04

   Submit drafts for internal review first, then route to the client

   Catch errors internally before external review. Use the platform's approval request feature to send a clean draft with a summary of changes, reducing client-side revision loops.

5. 05

   Track revision requests and consolidate feedback into a single pass

   When clients respond with edits, compile all changes into one revision round rather than multiple back-and-forths. This cuts coordination time and keeps the revision load predictable for your team.

6. 06

   Log final approvals with timestamps and approver identity

   Record who approved what and when, either in the platform's audit trail or a shared log. This protects your agency if a client later disputes creative choices, especially given reports of AI altering approved assets post-launch.

7. 07

   Schedule approved content and verify it appears correctly in the queue

   Confirm each post is attached to the right client workspace and channel. A quick queue scan catches misrouting before anything goes live to the wrong account.