StrategyDiscovery layer

The RPA Bifurcation: Why Agencies Must Pick a Lane Before the Agentic Shift Erodes the Middle

The RPA category is splitting into enterprise-grade orchestration for compliance-heavy clients and lightweight, prompt-driven tools for SMBs. Agencies that try to straddle both will find their traditional RPA moat eroded by the agentic shift, so the strategic move is to master one lane and build delivery around it.

By InnovaAI ResearchPublished Updated

Leverage
72/100
Risk
58/100

The RPA category is splitting into enterprise-grade orchestration for compliance-heavy clients and lightweight, prompt-driven tools for SMBs. Agencies that try to straddle both will find their traditional RPA moat eroded by the agentic shift, so the strategic move is to master one lane and build delivery around it.