StrategyDiscovery layer

The RPA Bifurcation: Why Agencies Must Pick a Lane Before the Agentic Shift Erases the Middle

RPA is splitting into two viable agency plays: mastering an enterprise platform for compliance-heavy clients, or specializing in lightweight, prompt-driven tools for SMBs. Straddling both is a losing bet as agentic AI erodes traditional RPA's moat, forcing agencies to commit to one lane or risk margin compression.

By InnovaAI ResearchPublished Updated

Why does it matter for agencies?

Leverage
78/100
Risk
62/100

RPA is splitting into two viable agency plays: mastering an enterprise platform for compliance-heavy clients, or specializing in lightweight, prompt-driven tools for SMBs. Straddling both is a losing bet as agentic AI erodes traditional RPA's moat, forcing agencies to commit to one lane or risk margin compression.