The Warehouse Cost Curve: Why Storage Architecture Decides Agency Reporting Margins

Warehouse architecture now sets the floor on what an agency can charge for reporting, because storage and egress costs compound across every client dashboard you run. Agencies that split object storage from compute (flat-rate tiers plus a columnar query layer) can hold retainer margins while adding sources, and those that default to hyperscaler bundles absorb the overage themselves. The strategic risk is not picking the wrong vendor; it is letting one vendor control the meter, the gate, and the referee over client data you are accountable for.