Running Mailjet as a service, Email Marketing

Mailjet Agency Implementation, Multi-Client Email Delivery at Scale

Learn how to set up Mailjet's subaccount system to manage multiple client brands from one parent account, automate transactional and marketing email workflows, and build a shared template library that reduces setup time across clients. This course covers API integration, deliverability optimization, and pricing strategies for retainer-based email services.

Open the decision record for Mailjet

What does running Mailjet for clients commit you to?

Published figures for this service. Blank fields are not published.

Monthly tool cost
Free plan available; first paid tier costs $15/month
Time to first value
Not published
Payback
Not modeled

Is Mailjet worth running as a client service?

The evidence supports Mailjet's suitability for managed email marketing services, especially with subaccount management and low setup complexity. However, market pricing and ROI remain unvalidated.

An agency-fit judgement for reselling this service. It is separate from the tool description on the decision record.

Before you start

What has to be in place before the first client engagement.

Tools and subscriptions

  • Mailjet account with at least one subaccount
  • API credentials for transactional email
  • Webhook configuration for tracking
  • WordPress or Shopify integration for e-commerce clients

People and inputs

  • Sample contact lists for testing
  • Templates for client reporting
  • Documentation for GDPR compliance

Included with the course

7 working documents for delivering this service.

  • Mailjet Subaccount Setup Checklistchecklist
  • Multi-Client Email Workflow SOPsop
  • Shared Template Library Templatetemplate
  • Transactional Email API Integration Guideguide
  • Client Onboarding Worksheetworksheet
  • Email Deliverability Monitoring Checklistchecklist
  • Mailjet Pricing Tier Comparison for Agenciestemplate

Listed by name. These documents are not yet published as individual downloads.