Running Recraft as a service, AI Image Tools

Recraft Agency Implementation, Delivering Branded Visual Assets at Scale

Learn how to build a productized visual content service using Recraft's vector generation, custom style creation, and Figma integration. This course teaches agencies how to set up branded asset workflows, deliver production-ready graphics without post-processing, and structure retainer packages around unlimited design generation for clients.

Open the decision record for Recraft

What does running Recraft for clients commit you to?

Published figures for this service. Blank fields are not published.

Monthly tool cost
$48/mo starting (Creator plan) plus $320/mo for Team plan when scaling
Time to first value
medium setup (within a week), days to first value
Payback
Break-even within first month with 1 client at $197/mo (3-5x markup on $48 plan)
Guided implementation
16 hours

Is Recraft worth running as a client service?

Recraft is a strong opportunity for agencies to offer branded image and vector generation services with minimal upfront investment, though it requires active management of style consistency and API usage to maintain margins.

An agency-fit judgement for reselling this service. It is separate from the tool description on the decision record.

Before you start

What has to be in place before the first client engagement.

Tools and subscriptions

  • Recraft API key (available on paid plans)
  • Figma integration (via Recraft plugin)
  • Framer integration (via Recraft plugin)
  • Chrome extension for quick access
  • Google Docs and Google Slides integration

People and inputs

  • Client brand assets (logos, fonts, colors) for style creation
  • Documented brand style guide per client
  • Time allocation of 2-4 hours for initial setup per client

Included with the course

6 working documents for delivering this service.

  • Recraft Retainer Service Pricing Worksheetworksheet
  • Custom Style Creation and Brand Lock SOPsop
  • Figma Plugin Workflow Setup Checklistchecklist
  • Vector vs. Raster Output Delivery Templatetemplate
  • Monthly Credit Allocation Guide for Client Tiersguide
  • Batch Generation and Parallel Processing Runbooksop

Listed by name. These documents are not yet published as individual downloads.