OurDoctor

OurDoctor lets an agency resell licensed physician access at $59 per one-time visit or $49 per subscription plan while setting its own end-client pricing, so the margin sits with the agency rather than the vendor. Because the platform ships with e-prescribing, EHR, patient portals, and 24/7 support across 50+ U.S. states, delivery capacity stops being the constraint on how many healthcare clients an agency can hold. The strategic shift is that a retainer stops being hours-for-dollars and becomes a per-account care subscription.

OurDoctor's published rates are $59 per one-time doctor visit and $49 for the subscription plan, and the platform lets agencies set their own retail pricing on both. The margin threshold is the point where your markup covers delivery overhead and still leaves a retainer-grade spread. A concrete case: an agency resells the subscription at $99 per patient per month to a dermatology client. At 200 active patients that is $19,800 in monthly billings against $9,800 in OurDoctor wholesale cost, leaving $10,000 before the 4h/mo of portal and routing upkeep. The Clinic Starter offer at $3840/mo shows the same math at the practice level rather than per patient. Below roughly 60 active patients, the fixed setup and support hours eat the spread, so the threshold tells you when a client is worth onboarding versus when to walk away.

Rebrand Depth Ladder ranks white-label platforms by how far the agency's identity actually reaches: surface (logo and domain swap), workflow (client-facing dashboards, email, invoices carry the agency name), and infrastructure (source code, data, and billing sit with the agency). Depth determines what you can charge and what happens when the vendor changes terms. A surface-only reseller competes on price against every other agency selling the same builder; an infrastructure-level operator sells a product clients cannot easily price-shop. WorkDo ships full source code with lifetime updates, which lets an agency hold the code layer, while Circle's partial white-label leaves vendor branding visible in places clients notice. The practical test: ask what a client sees, what the agency controls, and what survives if the vendor doubles pricing. Forrester's 2027 predictions flag compute and infrastructure constraints pushing API-dependent tool costs upward, which is exactly the scenario where shallow rebrands compress retainer margin first.

Every white-label platform sets a wholesale price, and that price becomes the hard ceiling on what an agency can earn per client seat. The framework asks one question before signing: how much of the retail price does the vendor keep, and how often can they raise it? Platforms sold as lifetime deals, such as WorkDo's source-code-included suite, shift the risk to the vendor and let an agency hold margin for years. Subscription-only platforms, by contrast, reprice whenever infrastructure costs move. Forrester's 2027 predictions flag compute and energy constraints as a direct driver of API-dependent tool price increases, which compresses margins on AI-inclusive retainers. An agency reselling a rebrandable builder at $49 per client per month against a $29 wholesale cost keeps $20; a vendor price hike to $39 cuts that to $10 without any change in delivery effort. Model the spread before the contract, not after the first renewal notice.

Adopt OurDoctor only when a paying healthcare client is already committed to a branded telehealth launch, never as speculative infrastructure.

Put a client on a white-label platform only after you have documented the export path, the replacement cost, and the margin floor that keeps the resale profitable at 12 months.

IF your agency already has healthcare, clinic, or digital health clients and can absorb a $3,840/mo Clinic Starter engagement (20h setup plus 4h/mo) on top of OurDoctor's per-visit economics, THEN buy: the platform ships licensed physicians, e-prescribing, EHR, and patient portals under your brand within 7 days, and you set your own markup on the $59 one-time visit and $49 subscription plans. IF you have no healthcare buyer and no plan to market telehealth as a standalone service, THEN skip, because OurDoctor is infrastructure to resell, not a tool that improves internal agency delivery.

Agencies deploy OurDoctor's white-label telemedicine backend under a clinic client's brand, wiring intake, e-prescribing, and physician routing so the clinic can bill $59 one-time visits or $49 subscription plans from day one.