TMetric
TMetric is a time-tracking and project profitability platform that captures billable hours via desktop, browser, and mobile apps, then converts tracked time into invoices with automatic rate application and QuickBooks sync. It integrates natively with Jira, Asana, GitHub, Monday.com, Notion, and 45+ other tools, eliminating manual timesheet entry and reducing revenue leakage from unbilled hours. The platform measures project profitability by comparing tracked hours against cost rates and budgets, generates timesheets with approval workflows and audit trails, and produces payroll-ready records. It is built for marketing agencies, consulting firms, software development agencies, design agencies, and accounting firms that need real-time visibility into labor costs, project margins, and billing accuracy.
TMetric is a time-tracking and project profitability platform, priced at $7/seat/month on the Professional plan, integrating with Jira, Asana, QuickBooks, and Notion. InnovaAI scores it 6.6/10 for agency resale.
Agency Audit
TMetric captures billable hours across desktop, browser, and mobile, then converts tracked time into invoices with automatic rate application and QuickBooks sync. It's built for marketing, consulting, design, and software development agencies that need to prevent revenue leakage and measure project profitability by comparing tracked time against cost rates and budgets. The platform fits agencies reselling time-tracking retainers to clients or using it internally to improve billing accuracy and margin visibility. At $7–9 per seat monthly (Professional and Business tiers), it's cost-effective for multi-seat deployments, though white-label capabilities are not documented.
6.6/10
59%
1d about a day
- You bill clients hourly or by project and currently lose 10%+ of billable hours to manual timesheet gaps or invoice errors.
- You need to track project profitability in real time by comparing billable rates, cost rates, and actual hours spent across 5+ concurrent client projects.
- Your team uses Jira, Asana, GitHub, or Monday.com and you want time entries to sync automatically from those tools without manual re-entry.
- You need a fully white-labeled time-tracking solution to resell under your agency brand; TMetric does not offer a white-label program.
- Your team works primarily offline or in environments where browser and desktop app installation is restricted.
- You require HIPAA or FedRAMP compliance; TMetric's compliance certifications are not documented in available materials.
Profit Path
$7/mo
$99–$299/mo
Hybrid
Planning benchmark at United States price levels. Not a measured market survey.
Platform Features
Core capabilities of TMetric
Automated time capture across 50+ apps
Timer button embeds in Jira, Asana, GitHub, Monday.com, Notion, Trello, and 44 other tools, eliminating manual timesheet entry. Agencies can track billable hours directly from the tools their clients already use, reducing adoption friction and capturing time that would otherwise be lost to manual logging.
Project profitability analysis
Compares tracked hours, billable rates, cost rates, and project budgets to show real-time profit margins and cost overruns. Agencies can identify unprofitable projects before they spiral and adjust rates or scope for future engagements based on actual labor cost data.
Automatic invoice generation
Converts tracked hours into client invoices by applying billable rates, expenses, and client data automatically. Invoices sync to QuickBooks, eliminating manual invoice creation and reducing billing errors that lead to revenue leakage.
Team timesheets with approval workflows
Aggregates tracked hours into timesheet records with manager approval status, audit trails, and email notifications. Agencies can verify hours before billing clients or running payroll, ensuring only legitimate work is invoiced.
Time-off and leave management
Tracks leave requests, accrual balances, and time-off policies in one system, giving managers visibility into team availability and capacity planning. Prevents double-billing when team members are on vacation or sick leave.
Desktop, browser, and mobile tracking
Offers real-time tracking via desktop app, browser extension, and iOS/Android apps, plus offline mode for work without internet connectivity. Agencies can track billable hours regardless of where team members work, reducing gaps in coverage.
What Makes TMetric Different
Unique advantages vs similar tools in this niche
Automated time capture across desktop, browser, and mobile with offline sync
vs Manual timesheet entry in spreadsheets or basic time trackersTMetric captures time automatically via desktop and browser extensions, reducing manual entry and missed hours.
Real-time project profitability tracking with cost vs. revenue analysis
vs Basic time trackers that only log hours without financial contextTMetric provides profitability reports comparing tracked time, cost rates, billable rates, and budgets.
One-click invoice generation from verified tracked hours
vs Manual invoice creation from timesheets in accounting softwareTMetric generates accurate invoices directly from tracked hours with automatic billing rate application.
Investment ROI Calculator
Value equation analysis for TMetric, based on the Hormozi framework
What is the Hormozi framework? A four-factor score: (what the service delivers × how reliably it delivers) divided by (how long it takes × how much effort it requires). A higher Value Multiplier means a better return on the time and money invested: faster, easier, and more proven results.
5.4× value multiple: invest $7/mo and agencies typically charge $99–$299/mo for the work it powers.
Why This Succeeds
Higher is betterClient Results Potential
What your clients actually get
Meaningful improvements: delivers clear, demonstrable value to clients
TMetric prevents revenue leakage by capturing billable time, applying billing rates, and generating invoices from verified tracked hours.
Reliability Score
How consistently this delivers results
Reliable with proper setup: most agencies see consistent delivery
Trusted by over 10 000 companies worldwide
Implementation Challenges
Lower is betterTime to First Revenue
How long until you can start earning
Fast launch: about a day to first delivery
Get started within hours: minimal setup required
Setup Effort
What it takes to get running
Near-turnkey: minimal setup before you can sell
Low effort: self-service setup with guided onboarding
Strong ROI. TMetric at $7/mo supports market rates of $99–$299. Its 5.4× value-equation score weighs client outcome and likelihood against the time and effort to deliver, not cost.
Pricing
TMetric platform cost to your agency
Starts at $7/mo (Professional), scales to $9/mo (Business)
Free
- Free for up to 2 seats
- Unlimited time tracking
- Unlimited clients & projects
- Exportable reports for projects
Professional
- Everything in Free +
- Billable rates & expenses
- Project budgets & alerts
- Time rounding
Business
- Everything in Professional +
- Time Off Module
- Team Timesheets
- App & Site Monitoring
Enterprise
- Everything in Business +
- Customizable features and integrations
- Priority support for faster resolutions
- Secure deployment tailored to your needs
No verified white-label program for TMetric: client-facing delivery runs under the platform's native branding.
Market Intelligence
How agencies monetize TMetric: real offer economics and market positioning
- Marketing agencies
- Consulting firms
- Software development agencies
- Agencies that bill fixed-price projects only
- Agencies without need for detailed time tracking
Service Retainer
ai-poweredAgency charges monthly retainer for managed service. Fee varies by client size and scope.
Offer Economics: What You Charge vs. What It Costs
Margin includes platform cost + agency labor at $75/hr. Per-seat platform scales with client count.
Solo practitioners or local service businesses needing basic billable hour tracking and simple client invoicing
Funded startups or regional agencies with 10–30 staff needing project budgets, alerts, and calendar-synced timesheets
Mid-market professional services firms with 50–200 staff needing team timesheets, activity monitoring, and QuickBooks sync
Enterprise professional services or consulting firms with 500+ staff requiring secure deployment, custom integrations, and executive financial reporting
Scale Economics: Based on Starter Offer
Using TMetric Starter Time Setup at $299/client. Platform: $7/mo × 1 seat(s) per client. Labor: 2h/client × $75/hr.
Net = MRR - platform cost - labor (2h/client × $75/hr). Platform scales with seat count per client.
Investment Decision Framework
Strategic vetting analysis for TMetric
Consider
Favorable fit, worth a closer look
Buy If
5You need to track project profitability in real time by comparing billable rates, cost rates, and actual hours spent across 5+ concurrent client projects.
Your team uses Jira, Asana, GitHub, or Monday.com and you want time entries to sync automatically from those tools without manual re-entry.
You bill clients hourly or by project and currently lose 10%+ of billable hours to manual timesheet gaps or invoice errors.
You run payroll in-house and need verified timesheets with approval workflows and audit trails to reconcile hours against payroll cost rates.
You use QuickBooks for accounting and want invoices generated from tracked hours to sync directly into your general ledger.
Skip If
5You need a fully white-labeled time-tracking solution to resell under your agency brand; TMetric does not offer a white-label program.
Your team works primarily offline or in environments where browser and desktop app installation is restricted.
You require HIPAA or FedRAMP compliance; TMetric's compliance certifications are not documented in available materials.
You bill exclusively on retainer or fixed-fee contracts and do not need granular hour-by-hour tracking or invoice generation from time logs.
Your clients use niche project management tools outside TMetric's 50+ integration ecosystem and you cannot manage manual data entry for those workflows.
Bottom Line
TMetric captures billable hours across desktop, browser, and mobile, then converts tracked time into invoices with automatic rate application and QuickBooks sync. It's built for marketing, consulting, design, and software development agencies that need to prevent revenue leakage and measure project profitability by comparing tracked time against cost rates and budgets. The platform fits agencies reselling time-tracking retainers to clients or using it internally to improve billing accuracy and margin visibility. At $7–9 per seat monthly (Professional and Business tiers), it's cost-effective for multi-seat deployments, though white-label capabilities are not documented.
Reality Check
TMetric does not publish a white-label program, so client-facing dashboards and reports display the TMetric brand. Agencies cannot present this as a proprietary tool. Additionally, the platform requires team members to actively use the time-tracking interface; passive or automated time capture is limited to browser and app integrations, so adoption friction remains a dependency.
Low effort: self-service setup with guided onboarding
Academy for TMetric
Work through it in order: the course for this service first, then the modules behind it.
No Academy modules are published for this service yet. Browse the full Academy
Why this category matters
The commercial case before the tooling.
Core concepts
The mental model you need to price and scope the work.
- Visible Artifact, Invisible ProcessConcept
AI productivity tools are the lowest-leverage category for agency revenue because clients can self-serve in minutes. The strategic angle is bundling them into a workflow redesign engagement where the tool is the visible artifact, but the billable work is the process design that surrounds it. This framework reframes the tool as a Trojan horse for higher-margin consulting. For example, an agency might deploy Calendly with AI scheduling for a client, but the real value is redesigning the client's intake and follow-up processes to reduce no-shows by 20%. The tool is the entry point; the process is the profit. Agencies that sell the tool alone compete on price; those that sell the process own the relationship.
- Artifact Over ArchitectureConcept
AI productivity tools are the lowest-leverage category for agency revenue because clients can self-serve in 90 seconds. The strategic value lies not in the tool itself but in the workflow redesign that surrounds it. Agencies that sell the tool as a standalone line item compete on price against direct subscriptions. Those that frame the tool as the visible artifact of a broader process engagement capture margin on the architecture: intake workflows, approval gates, and escalation paths. For example, a scheduling assistant like Calendly becomes the artifact, while the agency's real deliverable is the meeting-to-delivery pipeline it designs around it. With 45% of executives skipping AI oversight, agencies that bundle governance into the redesign answer a compliance need clients cannot solve alone. The tool is the hook; the process is the product.
- Visible Artifact, Billable ProcessConcept
AI productivity tools are the lowest-leverage category for agency revenue because clients can self-serve in minutes. The strategic angle is to treat the tool as a visible artifact while the billable work is the process design that surrounds it. For example, an agency might deploy Calendly for a client, but the real engagement is redesigning the meeting-to-delivery workflow, defining routing rules, and integrating calendar intelligence with project management. This framework shifts the agency from reselling software to selling operational transformation, where the tool is the proof of work, not the product. Recent research shows that 88% of B2B marketers face foundational gaps as AI agents reshape buyer discovery, making process design more critical than ever.
Decision and risk
How to judge the fit, and the ways it goes wrong.
- AI Productivity Rule: Sell the Redesign, Not the ToolEvaluation Rule
Bundle any AI productivity tool into a workflow redesign engagement where the tool is the visible artifact and the process design is the billable work.
- AI Productivity Rule: Price the Workflow, Not the SubscriptionEvaluation Rule
Sell a workflow redesign engagement where the AI tool is the visible artifact, and price the process design, not the license.
- Bundled Workflow Redesign vs Direct Tool ResaleDecision Framework
IF your agency can package AI productivity tools like Calendly, Google Workspace, or Zoom into a broader process redesign engagement, THEN pursue the bundled workflow redesign path. IF clients expect a quick tool subscription without strategic input, THEN skip the category entirely and focus on higher-leverage services.
- The 90-Second Commodity Trap: Why AI Productivity Tools Stall Agency RevenueFailure Pattern
- The Meeting-Note Mirage: Why AI Productivity Tools Fail to Deliver Agency MarginFailure Pattern
Delivery system
Blueprints and procedures for running it as a service.
- Intelligent Operations Workflow Redesign (10-14 days)Implementation Blueprint
A process-first engagement that bundles AI productivity tools into a client's existing stack, delivering measurable efficiency gains while positioning the agency as the architect of the workflow, not just a tool reseller.
- AI Productivity Tool Adoption Gate (Onboarding)Operating Procedure
- AI Productivity Tool Workflow Redesign Engagement (Delivery)Operating Procedure
- AI Productivity Tool Client Resale Audit (Retention)Operating Procedure
13 modules selected for TMetric
Real User Results
What agencies say about TMetric
“Simple and makes client invoicing completely hassle-free”
I’ve been using TMetric to track billable hours across multiple clients, and it has saved me a ton of time.
Read on Trustpilot“Helps me understand where my time goes”
I wanted a simple way to measure the time spent on different activities. TMetric has been a great fit. The reporting is clear, projects are easy to organize, and it's much easier to estimate future work based on real data.
Read on Trustpilot“Highly recommend TMetric”
TMetric has been a fantastic tool for our team. It has made time tracking much easier and given us clear insight into how our time is distributed across different projects. It’s also improved communication and accountability within the team, since everyone can easily see what others are working on and how much time is being spent on each task. The detailed reports are especially helpful for client reporting, making the process simple and accurate. Overall, TMetric has become an essential part of our workflow, helping us stay productive and meet deadlines.
Read on TrustpilotFrequently Asked Questions
Answers about pricing, setup, implementation, and more
TMetric captures billable hours automatically via desktop, browser, and mobile apps, then converts tracked time into invoices with automatic billing rate application. It measures project profitability by comparing tracked hours against cost rates and budgets, generates timesheets with approval workflows, and syncs payroll-ready records and invoices to QuickBooks. The platform integrates with Jira, Asana, GitHub, Monday.com, Notion, and 45+ other tools to eliminate manual time entry.
TMetric offers 4 pricing tiers, starting at $7/mo per seat (Professional) up to $9/mo per seat (Business). Agencies typically achieve 59% profit margins when reselling to clients.
No verified white-label program exists. Client-facing dashboards, reports, and invoices display the TMetric brand, so you cannot present this as a proprietary tool to your clients. If white-labeling is a requirement, contact TMetric sales to confirm whether custom deployment options are available under an Enterprise plan.
Yes. TMetric offers native integrations with both Jira and Asana, allowing time entries to sync automatically from those platforms without manual re-entry. The timer button appears directly in Jira and Asana task views, and tracked hours flow into TMetric's billing and reporting engine.
Setup typically takes 15–30 minutes per client account once the agency parent account is configured. This includes creating the client project, setting billable rates, configuring budget thresholds, and inviting team members. Integration setup with tools like Jira or Asana adds 5–10 minutes per integration. A 14-day fully functional trial is available with no credit card required.
TMetric is built for marketing agencies, consulting firms, software development agencies, design agencies, and accounting firms. Any service-based business that bills by the hour or tracks labor costs against project budgets benefits from automated time capture and profitability analysis.
Yes. Agencies can organize multiple client projects within a single workspace and generate separate reports by client, project, task, and team member. Team dashboards provide visibility into work schedules and task assignments across all clients, and timesheets can be filtered by client for billing and payroll purposes.
TMetric does not publish a data retention or export policy in available materials. Before committing to a long-term client retainer, contact TMetric support to confirm whether historical time entries, invoices, and reports can be exported in a standard format (CSV, PDF, or accounting software format) upon cancellation.