TesterArmy Run-Ceiling Margin Model

TesterArmy bills by included test runs, not seats: Hobby at $99/mo covers up to 250 runs with 3 concurrent, Startup at $299/mo covers up to 1,000 runs with 10 concurrent, and the free tier caps at 5 runs and 1 concurrent. For an agency, the run ceiling is the real margin line. A client with 8 critical flows tested on every pull request at roughly 40 merges a month burns about 320 runs, which already breaks Hobby and lands on Startup. Map each retainer to a run budget before quoting: count flows, multiply by expected PR volume, add scheduled production checks. The $2,500 TesterArmy SMB Launch offer, built on 3 flows and daily scheduled runs, sits comfortably inside Hobby, so the $99 cost leaves most of the fee as delivery margin. Clients pushing past 1,000 runs need a repriced retainer or a trimmed flow set, not a silent absorption of overage.