AI ToolProject Management Tools

ActiveCollab

ActiveCollab connects project management, time tracking, invoicing, and client collaboration in a single workspace, removing the need to run a separate billing tool alongside a project tracker.

ActiveCollab is a project management tool, priced at $11/seat/month on the Pro plan, integrating with Dropbox, Google Workspace, Zapier, and Slack. InnovaAI scores it 7.6/10 for agency resale.

Strong Buy7.6/10

Agency Audit

ActiveCollab bundles project management, time tracking, invoicing, and client collaboration into a single workspace, eliminating the need to stitch together separate tools for estimates-to-payment workflows. It targets digital, creative, design, and marketing agencies with built-in capacity planning, workload monitoring, and Stripe/PayPal payment processing. The platform is a solid fit for agencies reselling project management retainers to clients, particularly those needing integrated invoicing and real-time team availability views. Pricing scales from $12.50/user/month (Pro annual) to $15/user/month (Pro+ annual), making per-client retainers viable for mid-market service firms.

Strong BuyNo WLTiered
Fit

7.6/10

Typical Margin

31%

Time-to-Value

2d 1-2 days

Complexity
Low
Strong Buy
Fit76
Visit ActiveCollab
Best For
  • You manage 5+ concurrent client projects and need real-time workload visibility across team members to prevent over-allocation.
  • Your clients require integrated invoicing with Stripe or PayPal payment processing, reducing the need for separate billing infrastructure.
  • You bill clients on retainer for project management and want to bundle time tracking, estimates, and reporting into one platform fee.
Not For
  • You require white-label or branded client portals; ActiveCollab does not offer a reseller program with custom branding for end-client surfaces.
  • Your clients demand HIPAA, FedRAMP, or SOC2 Type II compliance; the platform does not publish these certifications.
  • You need advanced resource forecasting beyond workload monitoring, such as skill-based capacity planning or project pipeline simulation.

Profit Path

Your Cost (USD)

$11/mo

Market Range

$500–$1.5K/project

Revenue Model

Monthly Recurring

Planning benchmark at United States price levels. Not a measured market survey.

Platform Features

Core capabilities of ActiveCollab

Estimate-to-Invoice Pipeline

Agencies build client estimates inside ActiveCollab, convert approved ones into projects with one action, and later generate invoices from tracked time and expenses. This removes the manual handoff between scoping and billing that typically requires a separate tool.

Integrated Time Tracking

A built-in stopwatch and manual time entry let team members log hours directly against tasks and projects. Time data feeds into reporting and invoicing on Pro and Pro+ plans without requiring a third-party tracker like Harvest or Toggl.

Workload and Capacity Planning

Available on the Pro+ plan, this feature shows individual availability and task load in real time across the team. Agencies can redistribute work before deadlines slip rather than discovering overallocation after the fact.

Project Profitability Reporting

Pro+ includes project budgeting and profitability tracking alongside expense tracking, so account managers can see margin per engagement without exporting data to a spreadsheet. Custom reports can be exported for client or internal review.

Client Collaboration Workspace

Clients can be added to projects with controlled visibility, and communication happens through comments, notes, discussions, and chat inside the platform. This keeps client feedback attached to the relevant task rather than scattered across email threads.

Payment Gateway Integration

Invoices generated in ActiveCollab can be paid directly via Stripe or PayPal, both configured within the platform on the Pro+ plan. Agencies avoid sending clients to a separate payment portal or manually reconciling bank transfers.

What Makes ActiveCollab Different

Unique advantages vs similar tools in this niche

All-in-one workspace from estimate to invoice

vs Separate tools like Asana, Clockify, and Slack

ActiveCollab combines project management, time tracking, and invoicing in one platform, reducing tool switching.

Unlimited free clients

vs Tools that charge per client or limit client access

All plans include unlimited clients for free, enabling seamless client collaboration without extra cost.

Flat-rate pricing for small teams

vs Per-user pricing that scales quickly

The Plus plan offers a flat monthly rate for up to 3 members, making it cost-predictable for small agencies.

Latest Updates

Recent releases and improvements for ActiveCollab

Cost Summary Report Improvements

Improvement2026-03-08

New filtering and grouping options to analyze data by period (weekly, monthly, quarterly, yearly) and group by job type or team member for better overview of internal costs and project expenses.

MCP Server

New2026-03-08

Securely connect your favorite AI to your ActiveCollab workspace. AI can log hours, comment in your name, mark tasks as done, and more.

Capacity and Utilization

New2026-02-23

See how much time your team has available and how much is spent on billable work. Color-coded Utilization report gives accurate utilization rates to know who's over, under or at capacity.

Project-Wide Notifications

New2026-02-19

Subscribe to all project notifications to stay up to date with everything going around. Never miss new tasks, notes, and discussions.

API Token Management

New2026-02-19

Manage API tokens from Apps & Integrations. Generate new tokens in seconds, mark them as read-only for more security, and copy to start using them.

Investment ROI Calculator

Value equation analysis for ActiveCollab, based on the Hormozi framework

What is the Hormozi framework? A four-factor score: (what the service delivers × how reliably it delivers) divided by (how long it takes × how much effort it requires). A higher Value Multiplier means a better return on the time and money invested: faster, easier, and more proven results.

Value MultiplierExcellent

2.9× value multiple: invest $11/mo and agencies typically charge $500–$1.5K/project for the work it powers.

Outcome35
÷
Friction12

Why This Succeeds

Higher is better

Implementation Challenges

Lower is better

Strong ROI. ActiveCollab at $11/mo supports market rates of $500–$1.5K. Its 2.9× value-equation score weighs client outcome and likelihood against the time and effort to deliver, not cost.

Best if:You manage 5+ concurrent client projects and need real-time workload visibility across team members to prevent over-allocation.Your clients require integrated invoicing with Stripe or PayPal payment processing, reducing the need for separate billing infrastructure.You bill clients on retainer for project management and want to bundle time tracking, estimates, and reporting into one platform fee.Your team uses Slack, Google Workspace, or Zapier workflows and you want native integrations to reduce context-switching.You need custom dashboards and export reports to demonstrate project profitability and capacity utilization to internal stakeholders.

Pricing

ActiveCollab platform cost to your agency

~31% margin

Starts at $3.50/mo (100+ seats), scales to $17/mo (Pro+)

Plus

$15/mo
$12.50/mo annually
  • Up to 3 Members
  • Unlimited Clients for Free
  • Unlimited Projects and Tasks
  • Integrated Project and Task Time Tracking and Stopwatch

Pro

$11/mo per user
$10/mo annually
  • Unlimited Members
  • 100GB Storage (Upgradeable)
  • Time Reporting
  • Expense Tracking

Pro+

$17/mo per user
$15/mo annually
  • Workload Management
  • Capacity Planning
  • Integrated Invoicing
  • Project Budgeting

100+ seats

$3.50/mo per user
billed annually

Platform capabilities

  • Estimate-to-Invoice Pipeline
  • Integrated Time Tracking
  • Workload and Capacity Planning
  • Project Profitability Reporting

No verified white-label program for ActiveCollab: client-facing delivery runs under the platform's native branding.

Market Intelligence

How agencies monetize ActiveCollab: real offer economics and market positioning

Service Applications
Delivery & ProductionClient OnboardingReporting & AnalyticsClient CommunicationsAutomation & IntegrationsSales Pipeline
Best For
  • Digital agencies
  • Creative agencies
  • Design agencies
Not Ideal For
  • Enterprise-only agencies requiring advanced security compliance
  • Agencies needing native CRM or sales pipeline automation

Project-Based

ai-tools

Agency charges per-project fee for implementation. Ongoing optimization as optional retainer.

Entry platform cost: $11/mo billed annually($10/mo with annual discount)per seat

Offer Economics: What You Charge vs. What It Costs

Margin includes platform cost + agency labor at $75/hr. Per-seat platform scales with client count.

ActiveCollab SMB Starter Setuplocal smb

Local service businesses, solo practitioners, or main-street shops needing a simple project and task management system with time tracking

$1.1K
Tool: $11/mo (2 mo = $22)Labor: 10h setup × $75 = $750Margin: 33%Benchmark: $500–$1.5K/project
Configure ActiveCollab workspace with client branding, user roles, and permissionsSet up project templates tailored to the client's core service workflowsIntegrate time tracking and basic invoicing for up to 3 team membersTrain client team on task management and client collaboration features
ActiveCollab Growth Team Launchgrowth smb

Funded startups and regional brands with 10–50 employees needing structured project management, time reporting, and Zapier/Slack integrations

$3.6K
Tool: $33/mo (3 seats) (2 mo = $66)Labor: 32h setup × $75 = $2.4KMargin: 32%Benchmark: $1.5K–$4K/project
Configure ActiveCollab Pro with custom project categories, task dependencies, and team rolesBuild automated Zapier workflows connecting ActiveCollab to Slack and client CRMSet up time reporting dashboards and expense tracking for department leadsDocument standard operating procedures and deliver a team onboarding session
ActiveCollab Mid-Market Operations Buildmid market

Multi-department companies with 50–500 employees needing workload management, capacity planning, project budgeting, and profitability reporting

$9K
Tool: $110/mo (10 seats) (2 mo = $220)Labor: 80h setup × $75 = $6KMargin: 31%Benchmark: $4K–$12K/project
Deploy ActiveCollab Pro+ with workload management, capacity planning, and project budget configuration across all departmentsIntegrate online payment gateways (Stripe and PayPal) and configure invoicing workflows tied to project milestonesBuild advanced reporting templates for project profitability, resource utilization, and expense trackingMigrate existing project data from legacy tools and conduct role-specific training for managers and team leads
ActiveCollab Enterprise PMO Deploymententerprise

Enterprise organizations with 100+ seats needing a fully governed project management office setup with custom integrations, reporting, and change management

$22.5K
Tool: $275/mo (25 seats) (2 mo = $550)Labor: 200h setup × $75 = $15KMargin: 31%Benchmark: $12K–$35K/project
Deploy and configure ActiveCollab at 100+ seat scale with governance policies, permission hierarchies, and SSO integrationBuild custom webhook and API integrations connecting ActiveCollab to ERP, CRM, and BI platformsConfigure enterprise-wide project budgeting, profitability dashboards, and executive reporting templatesDeliver phased change management program including admin training, end-user workshops, and a documented runbook

Scale Economics: Based on Starter Offer

Using ActiveCollab SMB Starter Setup at $1.1K/client. Platform: $11/mo × 1 seat(s) per client. Labor: 4h/client × $75/hr.

5 clients
$5.8K
MRR
$4.2K net (73%)
10 clients
$11.5K
MRR
$8.4K net (73%)
20 clients
$23K
MRR
$16.8K net (73%)

Net = MRR - platform cost - labor (4h/client × $75/hr). Platform scales with seat count per client.

Weighted Avg Margin
31%
Across all offer tiers, incl. labor at $75/hr
Run your agency audit

Investment Decision Framework

Strategic vetting analysis for ActiveCollab

Vetting Verdict

Strong Buy

Strong agency fit, low resell friction

Agency Fit(white-label + resell pathway)
76/100
0255075100
Resell Friction(WL + mode + complexity)
60/100
0255075100

Buy If

5
STRATEGIC DRIVER

You need custom dashboards and export reports to demonstrate project profitability and capacity utilization to internal stakeholders.

OPERATIONAL FIT

You manage 5+ concurrent client projects and need real-time workload visibility across team members to prevent over-allocation.

OPERATIONAL FIT

Your clients require integrated invoicing with Stripe or PayPal payment processing, reducing the need for separate billing infrastructure.

OPERATIONAL FIT

You bill clients on retainer for project management and want to bundle time tracking, estimates, and reporting into one platform fee.

OPERATIONAL FIT

Your team uses Slack, Google Workspace, or Zapier workflows and you want native integrations to reduce context-switching.

Skip If

5
CAUTION

You require white-label or branded client portals; ActiveCollab does not offer a reseller program with custom branding for end-client surfaces.

CAUTION

Your clients demand HIPAA, FedRAMP, or SOC2 Type II compliance; the platform does not publish these certifications.

CAUTION

You need advanced resource forecasting beyond workload monitoring, such as skill-based capacity planning or project pipeline simulation.

CAUTION

Your agency operates on sub-$10/user/month budgets; the Pro plan starts at $10/user/month annually, and most feature-rich tiers cost $12.50-$15/user/month.

CAUTION

You rely on QuickBooks Online for accounting and need two-way sync; ActiveCollab integrates with QuickBooks but integration depth is not detailed in available documentation.

Bottom Line

ActiveCollab bundles project management, time tracking, invoicing, and client collaboration into a single workspace, eliminating the need to stitch together separate tools for estimates-to-payment workflows. It targets digital, creative, design, and marketing agencies with built-in capacity planning, workload monitoring, and Stripe/PayPal payment processing. The platform is a solid fit for agencies reselling project management retainers to clients, particularly those needing integrated invoicing and real-time team availability views. Pricing scales from $12.50/user/month (Pro annual) to $15/user/month (Pro+ annual), making per-client retainers viable for mid-market service firms.

Reality Check

Trade-offs & Gotchas

ActiveCollab does not publish a white-label or agency reseller program, meaning client-facing dashboards and reports display the ActiveCollab brand. Agencies cannot present this as a proprietary tool to end clients, limiting positioning to transparent third-party SaaS retainers. This reduces differentiation and client lock-in compared to white-labeled alternatives.

Implementation Reality

Moderate effort: standard configuration with some customization needed

Effort: 3/10Time: 4/10

Academy for ActiveCollab

Work through it in order: the course for this service first, then the modules behind it.

Core concepts

The mental model you need to price and scope the work.

  1. ActiveCollab Retainer Viability CurveConcept

    ActiveCollab's pricing tiers create a clear threshold for agency resale. The Plus plan at $12.50/user/month (annual) caps at 3 members, making it ideal for small client teams but limiting scalability. The Pro plan at $10/user/month (annual) supports unlimited members, so per-client cost scales linearly with seats. An agency packaging ActiveCollab as a managed retainer must map client team size to the right plan. For a 5-person client team, Pro costs $50/month, leaving room for a $150 retainer with a 67% margin. For a 20-person team, the cost jumps to $200/month, squeezing margins unless the retainer scales. The framework plots client team size against ActiveCollab cost to identify the break-even point where retainer pricing becomes unviable. Agencies should target clients under 15 users to maintain healthy margins, or adjust retainer tiers accordingly.

  2. Client Visibility BoundaryConcept

    Client Visibility Boundary treats a project management platform as two products sharing one database: the internal delivery layer where capacity, budgets, and dependencies live, and the external surface a client actually opens. Agencies routinely buy for the internal layer and then expose it wholesale, which turns every internal field into a client-facing commitment. The boundary should be drawn per retainer, not per vendor. A platform with strong permissions lets a delivery lead track billable burn while the client sees only milestone status; a thin permission model forces either over-sharing or duplicate status reporting. The cost shows up in delivery hours, not licence fees. Forrester's September 2026 research found 83% of B2C marketing decision makers already work with AI agents, so clients now arrive expecting live status rather than weekly decks, which raises the value of a clean external surface and the risk of exposing raw internal boards.

  3. Adoption Debt CompoundingConcept

    Adoption Debt Compounding treats every licensed project management seat that never logs in as a compounding liability, not a sunk cost. The platform fee is the visible expense; the hidden expense is the coordination tax: status meetings that exist only because the tool is not trusted, duplicate task entry in spreadsheets, and account managers rebuilding timelines by hand. That tax grows with headcount and client count, so a 40-person agency carrying 30% dormant seats pays it on every retainer. The framework asks one question before renewal: what percentage of assigned seats touched a task in the last 14 days? Forrester's finding that 83% of B2C marketing decision makers already work with AI agents raises the stakes, because agent-driven status reporting only functions when the underlying task data is current. A platform with strong AI features and weak seat adoption produces confident-sounding summaries of stale work, which is worse for client trust than no automation at all.

13 modules selected for ActiveCollab

Real User Results

What agencies say about ActiveCollab

3.6/5
(5 reviews)
Trustpilot
5/5
2026-01-12T09:49:04.000Z
Vladan U.

The only project management software for agency you'll need

I've been using the software for almost two years now for my marketing agency. In those two years, ActiveCollab upgraded to new version, and introduced a ton of new features, but most importantly their customer service is something that made a whole difference for us.

Read on Trustpilot
Trustpilot
5/5
2021-07-01T14:01:14.000Z
Aimée Aubert

Great software!

I've been using Active Collab for 3 month within my new team. AC has everything essential for a stable and easy workflow: instant push and email notifications, Timesheet and Stopwatches, which help me track and see my work time between many tasks.

Read on Trustpilot
Trustpilot
5/5
2018-02-07T12:26:11.000Z
Stefan Ćupurdija

A tool that makes your day more productive

First of all, this software is really easy to use. Our agency team loves the Gantt charts and task list mode, it looks very organized. There are so many useful features such as time tracking and invoicing which makes our work lot easier and makes us more productive.

Read on Trustpilot

Frequently Asked Questions

Answers about pricing, setup, implementation, and more

ActiveCollab manages the full project lifecycle for service businesses: task and project management with custom views, time tracking via stopwatch or manual entry, client collaboration through comments and discussions, and invoicing with payment collection through Stripe and PayPal. It also handles estimates, expense tracking, workload management, and custom reporting. Integrations include Google Workspace, Dropbox, Slack, Zapier, and QuickBooks.

ActiveCollab offers 4 pricing tiers, starting at $15/mo (Plus) up to $17/mo per user (Pro+). Agencies typically achieve 31% profit margins when reselling to clients.

No verified white-label program appears in ActiveCollab's published feature set. Client-facing surfaces, including the collaboration workspace clients access, show the ActiveCollab brand. Agencies that need to present a fully branded or custom-domain portal should confirm white-label availability directly with ActiveCollab before committing client accounts.

Both Dropbox and Google Workspace are listed as native integrations. Slack is also a native integration available on the Pro plan and above. Zapier is available on Pro and above for connecting to tools outside the native integration list. Webhooks are supported for custom event-driven workflows.

ActiveCollab's own customer materials reference setting up a project in 15 minutes using project templates. For a new client account specifically, setup time depends on whether a matching project template already exists. Agencies that build templates for recurring engagement types (retainer, website build, campaign) can expect new client onboarding to take roughly 15 to 30 minutes once those templates are in place.

ActiveCollab is positioned for digital agencies managing multi-project client retainers, creative and design studios that bill on time-and-materials, marketing agencies running campaign-based engagements, and software development agencies that need task tracking alongside project budgeting. The invoicing and profitability features make it most relevant for service businesses where margin visibility per project matters.

Custom reports and dashboards are available on the Pro plan and above, covering time, expenses, and project progress. Pro+ adds project profitability reporting. Reports can be exported, which allows account managers to pull per-client data. However, ActiveCollab does not document a dedicated multi-tenant reporting view that isolates one client's data from another in a single dashboard.

ActiveCollab does not publish explicit data-export or data-retention terms in the available feature documentation. Before signing clients onto the platform, agencies should confirm with ActiveCollab what export formats are available (such as CSV or JSON) and how long data remains accessible after account cancellation to avoid operational risk during a tool migration.