Ausha

Ausha bundles hosting, one-click distribution to Apple Podcasts and Spotify, keyword tracking, and AI transcription into one stack, so an agency selling podcast growth does not have to stitch together a host, a rank tracker, and a transcription tool. The published tiers scale with client load: Starter at $35 monthly ($29 annual) covers 1 tracked show, 100 keywords, 1 seat, and 2 competitors, while Grow at $69 monthly ($59 annual) moves to 3 shows, 500 keywords, 2 seats, and 5 competitors. That keyword and competitor history (6 months on Starter, 12 on Grow) is the raw material for a monthly client report, which is what converts a one-off launch project into a recurring retainer.

Ausha's paid tiers scale by tracked shows and seats, not by episode volume: Starter at $35 monthly ($29 annual) covers 1 tracked show, 1 seat, 100 keywords, 2 competitors and 6 months of keyword history; Grow at $69 monthly ($59 annual) covers 3 shows, 2 seats, 500 keywords, 5 competitors and 12 months of history; the PSO enterprise tier starts at 5 shows with 3 country stores. For an agency, the ladder is the pricing model: every new client show you onboard pushes you toward the next tier, so a three-show retainer at Grow costs $69 against a $620/mo Podcast Launch Starter fee, while a fourth show forces an enterprise conversation with Ausha before you can quote the client. Map client show count to tier before signing, and treat the 6-month versus 12-month keyword history split as the reason multi-show clients belong on Grow.

Rank tracking now moves on two clocks. Traditional SERP positions shift with algorithm updates that hit within days and revert within weeks, while AI citation presence drifts slowly as models retrain and retrieval sources change. Agencies that report both movements as one blended number cannot tell a client whether a drop is a temporary update or a structural loss of visibility. The framework splits every ranking report into two attribution tracks: engine volatility (recoverable, often within 14 to 30 days) and citation drift (structural, requires content and source work). Nightwatch tracks keyword positions across five search engines alongside brand citations in ChatGPT, Claude, Gemini, and Perplexity from one dashboard, which makes the split practical rather than theoretical. When a client sees a 12-position drop, the agency can state whether it is an update artifact or a genuine visibility loss, and price the retainer response accordingly.

Citation Share Decay treats AI answer visibility as a perishable asset rather than a fixed ranking. Traditional positions on Google move slowly and predictably; citations inside ChatGPT, Perplexity, and Google AI Overviews churn as models retrain, prompts drift, and competitors publish fresher source material. For agencies, this reframes the retainer: a client's share of AI answers is not a milestone you hit once, it is a rate you defend monthly. The practical implication is a refresh cadence tied to citation half-life, not to quarterly reporting cycles. HubSpot's October 2026 AEO audit guidance shows clients already losing measurable AI-search traffic to better-structured competitor content, while 69% of marketers now publish more AI content than a year ago, so the decay accelerates as supply grows. Tools such as Peec, LLMrefs, and Nightwatch track mention rates and share of voice across AI platforms, giving agencies the measurement layer this framework requires.

Adopt Ausha when podcast rank tracking on Apple Podcasts and Spotify is a billable retainer line for three or more client shows, and stay on Starter until a second seat or a third show forces the upgrade to Grow.

Report traditional search positions and AI citation share as two separate line items with separate baselines, then price the AI line only after 60 days of measured data.

IF your agency runs podcast clients that need Apple Podcasts and Spotify ranking visibility, THEN Ausha's Grow plan at $69 monthly ($59 annual) covers 3 tracked shows, 500 keywords, 2 seats, and 5 tracked competitors, which fits a small roster. IF you need more than 3 shows or 2 seats, the published data only shows an enterprise PSO tier starting at 5 tracked shows with custom pricing, so you must contact Ausha before quoting a retainer.

A productized launch offer that sets up Ausha hosting, one-click distribution to Apple Podcasts and Spotify, and keyword tracking for a client's first show, priced at $620/mo against a $35/mo Starter plan.