Project Echo

Project Echo bundles a public feedback portal, Kanban roadmap, and changelog into one workspace, and the Pro plan at $29/mo removes vendor branding and allows custom domains. That single upgrade is what lets an agency resell the portal as a client-facing engagement layer instead of paying for another internal tool. The economics flip when roadmap visibility becomes a billable retainer add-on rather than a cost line.

Project Echo's free plan carries unlimited workspaces, boards, team members, and feedback, but custom domains and branding removal sit behind Pro at $29/mo. That single line sets the agency margin threshold: every client workspace you white-label costs $29/mo before your own delivery time. An agency running five SaaS clients on the Project Echo Starter Portal at $299/mo pays $145/mo in Pro seats, leaving roughly $1,350/mo gross across the book before the 2h/mo maintenance per client. Drop to a $99/mo micro-retainer and the $29 seat eats 29% of revenue, which is why the threshold matters. Below five clients, resell the portal as a setup fee plus hourly work rather than a monthly retainer. Above five, the Pro seats amortize and the changelog plus Kanban roadmap become the visible deliverable clients renew against.

Priority Repricing Ladder treats every roadmap change as a priced event rather than a scheduling conversation. The framework has three rungs: items already sequenced and staffed, items inside the current delivery window, and items the client wants inserted ahead of committed work. Each rung carries a different cost, measured in displaced hours, renegotiated dependencies, and retainer scope. Agencies that publish the ladder before kickoff stop absorbing change requests as goodwill and start showing clients the trade. ProdPad's Now-Next-Later structure maps cleanly onto the rungs, and ProductPlan's visual timelines make displacement legible to non-technical stakeholders in a single screen. The practical test: when a client asks to move something up, the agency answers with what moves down and what it costs, in writing, within one business day. That response converts an order-taking moment into a negotiation, which is the difference between a delivery vendor and a strategic partner holding a retainer.

The Roadmap Change Order Ledger treats each client priority shift as a billable, documented event rather than a favor. The framework works because a roadmap is a contract artifact: once features, timelines, and dependencies are sequenced in a shared view, any insertion has a visible cost in displaced work. Agencies that log these shifts build a defensible paper trail, so the conversation moves from "can you squeeze this in" to "here is what moves out and what it costs." A concrete example: teams running ProdPad's Now-Next-Later structure can show a client exactly which committed item slides when a new request lands mid-sprint, while a public-facing setup like Project Echo makes the same tradeoff visible to end users through its changelog. ProductPlan's stakeholder-facing timeline views serve the same purpose in executive reviews. The ledger converts scope drift from a margin leak into a negotiation lever, which is the difference between an order-taker and a strategic partner.

Run every client on the free plan until their portal needs their logo and domain, then move that single workspace to Pro at $29/mo and bill it inside the retainer instead of absorbing it.

Before re-sequencing any client roadmap, quantify the displaced work and present the trade-off in the same artifact the client already approved.

IF your agency runs feedback and roadmap communication for 5 or more SaaS clients and needs the portal to carry the client's brand, THEN budget the Pro plan at $29/mo per client workspace because custom domain and branding removal are gated behind Pro, while the Free plan at $0 only covers unlimited workspaces, boards, team members, feedback, the feedback portal, and API and MCP Server access. IF you only need internal prioritization with no client-facing surface, THEN stay on Free and skip the paid tier entirely.

The choice is not which roadmap tool is strongest in the abstract, it is which one survives contact with your client review cadence. Productboard earns its overhead when feedback volume and prioritization disputes are the recurring friction; ProdPad wins when the bottleneck is explaining sequencing to a non-product stakeholder; Project Echo fits agencies that want the roadmap to be a branded, resold deliverable rather than an internal artifact. Pick the one whose weakest dimension your delivery model can absorb, because that gap is what your account team will be manually patching every sprint.

Stand up a branded Project Echo feedback portal, Kanban roadmap, and public changelog for a SaaS client, then hand over a self-managed loop the client's team can run without agency involvement.