Grupo Chat License Ladder

Grupo Chat sells two one-time licenses: Starter at $49 and Professional at $159. The gap is not cosmetic. Starter covers rooms, 1-on-1 messaging, video calls, AI moderation, and WordPress integration. Professional adds the monetization suite: wallet system, paid memberships, paid groups, and tips. The framework: match the license to the client's revenue intent before you quote the retainer. A gym or church that only needs a branded group chat runs on Starter, and your agency keeps the $49 cost inside a $299/mo Community Starter build. A creator or association that will charge members needs Professional, because the wallet and recurring membership tools are the client's revenue engine, not yours. Buying Starter for a monetizing client forces a second purchase and a migration mid-engagement. Buying Professional for a chat-only client burns $110 of margin on features nobody will switch on.