Multibase Portal Density Model
Multibase prices by portal count, not by client, so the agency's margin is set by how tightly it packs clients into each tier.
By InnovaAI ResearchPublished
What is Multibase Portal Density Model?
“Portal count per plan tier → agency margin per client”
Multibase prices by portal count, not by client, so the agency's margin is set by how tightly it packs clients into each tier. Growth at $49/month covers 3 portals, Scale at $149/month covers 10, and Enterprise at $399/month removes the portal cap. An agency running 8 client help centers on Scale pays roughly $14.90 per portal before any retainer markup, while the same 8 clients split across three Growth subscriptions costs $147/month and leaves two portal slots idle. The model forces a portfolio decision at onboarding: consolidate small clients onto one Scale workspace until the 10-portal ceiling is reached, then step up rather than stacking duplicate subscriptions. Watch the AI query ceiling too, since Scale includes 5,000 queries/month and Growth only 1,000, and a single high-traffic client portal can consume a shared allowance that other retainers depend on.
More on Multibase
- StrategyWhy Multibase Turns One Article Library Into Five Client Retainers
- Evaluation RuleMultibase Rule: Adopt at 5+ Client Portals, Not Before
- Decision FrameworkMultibase: Buy vs Skip (Agency Portals at 3 to 20 Client Brands)
- Failure PatternThe Multibase Portal Sprawl Trap: Why Agencies Fail With Multibase on Multi-Brand Retainers
- Implementation BlueprintMultibase Multi-Brand Portal Rollout (6-8 days)
- Operating ProcedureMultibase Portal Theming and White-Label Handoff (Delivery)